Transforming Idle Bank into a Real-World Money Maker
TapNation’s mobile game turned declining metrics around — achieving 2.4× higher retention and 1.4× ARPDAU growth with ZBD Rewards.
+142%
D14 retention
+44.4%
ARPDAU
Happy users
earning IRL money with their in-game bank!
Why Embedded Rewards?
ZBD Embedded Rewards bring real-money rewards natively into gameplay, without extra apps or WebViews.
- Rewards for all users, not just UA cohorts
- Proven to lift retention and monetization
- Lightweight SDK that goes live in days
Case Study Spotlight
Inside the case study, you’ll see how:
- A simple SDK integration flipped Idle Bank’s retention from decline to +142% on Day 14.
- Built-in Bitcoin rewards enhanced gameplay with a native earning loop that kept players coming back.
- Instant, compliant payouts and plug-and-play UX let TapNation boost ARPDAU by 44% without changing gameplay, UA, or store assets.
Hear from TapNation
We worked closely with ZBD on the rewards integration for Idle Bank and had high expectations. We were still surprised at how fast retention and ARPDAU went up. It’s like flipping a switch.
— Philippe Lenormand, Head of Web3 at TapNation
